WHY BRAZIL

●  The Brazilian startup ecosystem is ranked number one in South America and number 26 worldwide;
●  Brazil is the only Latin American nation listed in the ten leading global unicorn markets;
●  The best entry point for businesses in South & Latin America;
●  One of the destinations with the largest investments in startups in the world;
●  In 2021 Brazilian startups secured 760 rounds and $10 billion in investments, an increase of 194% compared to 2020;
●  Huge consumer market that continues to expand due to increased technology and internet access; 
●  With over 215 million people, Brazil is the world's fifth-largest country by area and  also the fifth most-populous.  

Focus Industries

Agro/Agritech

Brazil is one of the main global players in agribusiness and a global leader in the production, exportation and importation of crops such as sugarcane, coffee, soybeans, wheat and corn. Agribusiness represents 25% of Brazil’s GDP and is currently going through a technological transformation. Brazil is the 2nd largest producer and 1st exporter of meat in the world.

Fintech

Brazil has become the fifth leading fintech market globally and the most active country in fintech in Latin America.
Digital banks have increasingly gained momentum in the Brazilian market, growing at an average rate of 147% per year. Even while dealing with poverty and inequality in some areas around the country, in a short period, investment in Brazilian Fintech companies reached around US$52 million in 2015, compared with US$ 1.6 billion in 2019. Currently, out of 210 million Brazilian population, Brazil has around quarter of whole population who are unbanked. The Brazilian Central Bank encourages initiatives to increase adoption level of open banking, therefore e-banking, e-commerce opportunities in the market will increase so that new users who live in Brazil can be attracted to join financial system. With 8 Fintech Unicorns so far, Brazil has 4 main subsectors in the segment: digital banking, lending, crypto, and paytech.

Healthtech

Brazil is already considered the largest healthcare market in Latin America, and the seventh largest healthcare market in the world. About 75% of the Brazilian population only has access to the public health system. There is a huge opportunity for disruption and growth in the sector, as the system is inefficient and cannot meet the high demand and concentration of the pharmaceutical industry and hospitals. On the other hand, according to the Brazilian association of startups, the population spends more than $ 42 billion annually on private healthcare. Technology-driven startups are emerging to address better and more efficient access to healthcare for Brazil's large and ageing population.

Sustainability

Brazil is considered the third most sustainable country in Latin America. More than 46% of Brazil's energy mix is powered by renewable energy sources. Brazil ranked third most attractive market for clean energy investments and also has the third - largest renewable electricity generation capacity globally. The country has new sustainability goals for water & sanitation as well as power generation & transmission, making them top priorities for sustainable projects and investment.